{"id":1150153,"date":"2022-01-21T18:05:16","date_gmt":"2022-01-21T23:05:16","guid":{"rendered":"https:\/\/dailyhodl.com\/?p=185699"},"modified":"2022-01-21T18:05:16","modified_gmt":"2022-01-21T23:05:16","slug":"brand-engagement-cryptocurrency-surges-in-price-after-coinbase-pro-listing","status":"publish","type":"station","link":"https:\/\/platodata.io\/plato-data\/brand-engagement-cryptocurrency-surges-in-price-after-coinbase-pro-listing\/","title":{"rendered":"Brand Engagement Cryptocurrency Surges in Price After Coinbase Pro Listing"},"content":{"rendered":"

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An altcoin that rewards consumers for interacting with their favorite brands is soaring after a surprise listing by top US crypto exchange Coinbase.<\/p>\n

Coinbase says in a tweet that Shping Coin (SHPING) will start trading on Coinbase Pro once appropriate liquidity conditions are met.<\/p>\n

SHPING<\/a> is an Ethereum token that powers the Shping App, which allows shoppers to earn rewards by comparing prices, scanning barcodes, watching videos, and writing product reviews.<\/p>\n

News of the Coinbase listing sent SHPING on a massive rally from $0.015 to $0.068 in just a few hours, a staggering 353% increase.<\/p>\n

Shping Coin then sharply corrected before climbing to an even higher price of $0.102, its all-time high. However, SHPING has since strongly dipped once again and is exchanging hands at $0.055 at time of writing.<\/p>\n

In addition to rewards and savings for shoppers, the project’s website says brands will also benefit from its services.<\/p>\n

“Build an audience of brand followers to easily re-engage with at any time through multiple channels.<\/em><\/p>\n

Get detailed insights on your shopper’s profile to use across all marketing channels.”<\/em><\/p>\n

Shping already has several brand-name partnerships, including Vegemite, Gaia Skin and Body, and Heinz Baby Basics.<\/p>\n

Coinbase says that the altcoin will be available to trade paired with USD and Tether (USDT). However, it\u2019s currently not available on Coinbase.com or the exchange’s mobile apps.<\/p>\n

Check Price Action<\/a><\/span><\/em>
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