- Crypto.com became the #1 app on US Google Play Store.
- Crypto.com is currently the most downloaded free app in the US across all categories.
- The growth in popularity of the apps comes from advertising campaigns.
As cryptocurrency adoption in the US is skyrocketing, Crypto.com became the number 1 app on US Google Play Store in all US app categories.
According to Google Play, Crypto.com is currently the most downloaded free app in the US across all categories. The increased popularity of the crypto app is likely the result of the recent crypto market boom.
In addition, the growth helped the crypto exchange surpass some major apps like TikTok, CashApp, Instagram, Snapchat, and WhatsApp. The number of downloads for the Crypto.com app shows that many people are interested in the crypto market. Adding to this, Coinbase has also grown through the ranks, currently ranking #4.
Furthermore, the US Apple App store shows similar interests as Coinbase recovered its position as the most downloaded app back in May, with Crypto.com #4. However, the apps didn’t do well on the US Apple App store and have fallen to #16 and #22, respectively.
However, based on reports, the growth in popularity of the apps comes from advertising campaigns. Recently, Crypto.com launched an ad campaign featuring actor Matt Damon, one of the biggest stars to be the face of the crypto exchange.
Moreover, the company has also signed astronaut Scott Kelly, basketball player Carmello Anthony, and UFC fighter Rhonda Rousey alongside Damon.
Source: https://coinquora.com/crypto-com-becomes-the-1-app-on-us-google-play-store-all-categories/
